Friday, August 1, 2014

Award-winning artist talks about advantages of 4K video and high-end fashion photography [via Panasonic blog]

Dado Valentic, award-winning artist and Chief Colourist at My Therapy, talks about working with high-end fashion clients in 4K and the advantages of filming with the LUMIX GH4. The 4K image quality produced by our versatile photo/video hybrid interchangeable lens camera certainly impressed Valentic, both in video recording and still image capture.

Excerpt on 4K on fashion photography “We started working in 4K around year 2012 and what has happened since is that we have been working more and more with fashion clients, simply because they do like the high quality and fidelity that we get out of the 4K resolution images,” Valentic said. “One thing that was very interesting or a trend that we are noticing is happening recently, is when photographers are taking advantage of high resolution 4K images that we are shooting in motion. So what we’re able to do is take the motion files and out of them extract still images that are actually large enough to be used later in print. Actually, there is a whole range of Vogue covers and other high-end fashion magazine covers that have been already shot in that way.” Excerpt on working with the LUMIX GH4 “We were lucky enough to be given a prototype of one of the very early Panasonic GH4. We took into onto a set with us and we have filmed a fashion video with the photographer, Michael Furlonger. What we did is we created a beautiful looking brand video and everybody was so impressed with the look of the video itself. But also what we did at the end of the job, we went through the footage and out of there we extracted still images… The quality and what we were getting out of those little motion files that were captured by GH4 are absolutely stunning,” Valentic said.

Visit the official GH4 page.

[via Panasonic blog]

Wednesday, July 30, 2014

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Source: DCN | Slim Aarons goes Poolside

Slim Aarons goes Poolside

slim 02 600x818 Slim Aarons goes Poolside
Slim Aarons, born George Allen Aarons (October 29, 1916, Manhattan – May 29, 2006, Montrose, New York), was an American photographer noted for photographing socialites, jet-setters and celebrities.
At 18 years old, Aarons enlisted in the U.S. Army, working as a photographer at West Point and later serving as a combat photographer in World War II and earning a Purple Heart. Aarons said that combat had taught him that the only beach worth landing on was “decorated with beautiful, seminude girls tanning in a tranquil sun.”
After the war, Aarons moved to California and began photographing celebrities. In California, he shot his most praised photo, Kings of Hollywood, a 1957 New’s Year’s Eve photograph depicting Clark Gable, Van Heflin, Gary Cooper and James Stewart relaxing at a bar in full formal wear. Aaron’s work appeared in Life, Town & Country and Holiday magazines.
Aarons never used a stylist, or a makeup artist. Aarons made his career out of what he called “photographing attractive people doing attractive things in attractive places.” “I knew everyone,” he said in an interview with The (London) Independent in 2002. “They would invite me to one of their parties because they knew I wouldn’t hurt them. I was one of them.” Alfred Hitchcock’s film, Rear Window, whose main character is a photographer played by Jimmy Stewart, is set in an apartment reputed to be based on Aarons’s apartment. He died in 2006, and was buried in Mount Auburn Cemetery in Cambridge, Massachusetts.
Poolside With Slim Aarons is a book that combines architectural, landscape and portraiture in an original style. Slim Aarons was a one of a kind.

Original Post on DCN [link to original]

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Wednesday, January 15, 2014

The #Art Market: The beginning of a new world order for sales? - via @FT

Friday, December 6, 2013